Loyalty solutions: Overview
Cbsi loyalty solutions provides customized loyalty rewards programs to financial institutions, supported by experienced and talented people, state-of-the-art technology and a commitment to deliver what we promise. Our credit, debit and enterprise bonus rewards platform creates loyal customers for life. Our consultative approach to your business and financial goals will help you differentiate your program to give you a competitive edge.
Loyalty program offerings
- Credit rewards
- Debit rewards
- Integrated householding rewards
- Enterprise bonus rewards
- Consumer-oriented and demographically-targeted rewards
- Business-oriented rewards
- Activation programs
- Cbsi's at issuance model allows immediate expensing of point value liability
Proven benefits of Cbsi's loyalty programs
- Attracts new cardholders
- Strengthens relationships with existing cardholders
- Increases account usage
- Adds value to the cardholder/client experience and relationship
- Provides a platform to cross-sell retail products
- Differentiates and establishes a unique competitive advantage
- Increases revenue
- Increases market share
- Increases return on investment
- Assists our clients in achieving their corporate goals and objectives
Cardholder behavior objectives
- Improve account acquisition
- Build greater account loyalty
- Improve account activation
- Reduce account attrition
- Increase purchase volume
- Increase communication and feedback
- Increase share of wallet
Our execution assures program success
Cbsi understands how to motivate your customers/members and will assist you in growing your business. To establish the most effective program, we identify the appropriate products and services for your target group to generate the highest revenue for your business. We establish a detailed implementation schedule that includes assigned responsibilities. Throughout program execution, we work within your budget to achieve your desired results. We work with our clients to develop promotions targeting segments of opportunity. Our consultative approach to the design of your program will give your institution a competitive edge in your market, and more importantly, profitable results.
Loyalty solutions
Overview
Enterprise bonus solutions
Program structure
Value proposition
– Gift card rewards
– Merchandise rewards
– Travel rewards
– Experience rewards
– Green product rewards
– Additional points
In-house marketing
Cardholder support
Program analysis
Technology solutions
