Loyalty solutions: Marketing

In-house services

Our marketing team provides quick, cost-effective and imaginative solutions for clients.
We will work with your brand guidelines to produce a stimulating campaign. From our
in-house design to copywriting services, Cbsi will provide you all the tools necessary to market your program.

Scoping your program
Our comprehensive assessment process enables us to learn about your company and products as well as your goals and desired results. Our sales and marketing professionals are committed to excellence and are passionate about what they do. We develop successful strategies by staying current with your industry's trends advancements and best practices creating differentiation and advantage for you.

Personalized design
Our sales professionals, account managers, merchandising coordinators and marketing department collaborate to develop a program that will produce desired results. Our many years of experience and satisfied clients, give us the necessary insight to design program materials that appeal to customers and stimulate action. From concept to completion, we give your program our utmost attention to detail.

Marketing guide
We offer a collection of successful recommendations that we have developed for our clients' use in promoting their programs. Years of refining make it an informative and idea-packed resource with successful targeted and cost-effective marketing tactics. Your cardholders will become aware of the program by your use of the direct mail, advertising and web promotions that we recommend. A recommended communications schedule is also included.

Loyalty solutions

Overview

Enterprise bonus solutions

Program structure

Value proposition
– Gift card rewards
– Merchandise rewards
– Travel rewards
– Experience rewards
– Green product rewards
– Additional points

In-house marketing

Cardholder support

Program analysis

Technology solutions